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This is a discussion on What Price Are you being quoted by the Dealer? within the Gen III 2010 Prius Main Forum forums, part of the Gen III (2010+) Toyota Prius Forums category; For those with a deposit down or on a list, what prices have you been quoted or that you have ...


What Price Are you being quoted by the Dealer?

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Old 04-23-2009, 10:13 AM   #1
MUPAUL
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Default What Price Are you being quoted by the Dealer?

For those with a deposit down or on a list, what prices have you been quoted or that you have agreed to with the dealer? Anyone under MSRP or over MSRP? Also, any guesses on how far MSRP is over invoice for Prius II or Prius III?
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Old 04-23-2009, 10:18 AM   #2
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Default Re: What Price Are you being quoted by the Dealer?

South Florida 2010 Prius Pricing
MSRP, no fees
Hope it stays that way when the Prius' start rolling in.

Last edited by Vincent; 04-23-2009 at 10:31 AM.
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Old 04-23-2009, 10:41 AM   #3
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Default Re: What Price Are you being quoted by the Dealer?

MSRP and destination fee. So for the package 4 I want with sunroof it is a total of $30,150 for the car that is preferenced to me in Oregon. $25,800 plus the sunroof option. Words from email I got from dealer:
factory MSRP is going to be $30,150.00 (including the factory's delivery, handling and processing fee).

No sales tax here

Last edited by winebuff; 04-23-2009 at 10:19 PM.
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Old 04-23-2009, 04:28 PM   #4
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Default Re: What Price Are you being quoted by the Dealer?

From what I've been reading and what I was told, it pretty much seems like MSRP is it for the 2010's at this point, without add-ons, etc.
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Old 04-23-2009, 05:14 PM   #5
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Default Re: What Price Are you being quoted by the Dealer?

I was hearing over sticker in So Cal...
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Old 04-23-2009, 05:35 PM   #6
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Default Re: What Price Are you being quoted by the Dealer?

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Originally Posted by inventor00 View Post
I was hearing over sticker in So Cal...
That stinks if that holds true for So Cal... I was told MSRP plus the $750 delivery. I hope this doesn't change when I get on the lot. The dealer I am using said they won't be asking over MSRP for 2010's. But oddly, they are not really reducing the prices on the 2009 yet per my dealer, they think the $1,000 back is a good deal I sure would hate to be the guy who walks onto the lot, gets a 2009 package 2 for 23.5K or 24K only to find out in a month that the 2010 is coming out, etc.
Thanks Prius Chat!!! If not for Prius Chat I probably would have purchased a 2009 or Insight a couple of months ago. I am very happy that I held out.
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Old 04-23-2009, 05:46 PM   #7
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Default Re: What Price Are you being quoted by the Dealer?

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I was hearing over sticker in So Cal...
A few years ago a VW dealer tried to get me to pay sticker for a 2008 Jetta for my wife. I laughed and told him I don't pay sticker for anything. A few days later we went to another dealer and got $400 over invoice for a Passat. The 2010 Prius is probably the only car I would pay sticker for within the first few months of release as long they don't try to rape my on my trade. If you want a quick sale give me $500 under sticker and a fair trade value for my car and you sold your first 2010 Prius. Or we can do sticker and you give me $500 worth of free stuff. You call 6 dealers the last sales day of May and you will get close to that offer. DEALERS NEED SALES. I don't care that if the Prius is the hottest car in the world. The sales manager only cares about total number of cars sold. Gas is cheaper right now so hybrids are not in high demand. Now if gas was $3-4 a gallon then we are in trouble.
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Old 04-23-2009, 06:42 PM   #8
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Default Re: What Price Are you being quoted by the Dealer?

Any dealer that isn't discounting the 09's are fools. I currently have over 25 on the lot right now. Ask nicely and you can get a great deal on one right now. Since our allocation of 2010 is based on how many 09's I sold, I would be a fool if I didn't get rid of them as fast as possible.

As for the 2010 model, my dealership has never sold one for over MSRP, never force added rustproofing, etc, and never will. It isn't ethical. Wait, did a dealer just say something wasn't ethical???

Like Sluday just said, the best thing with Toyota dealers right now is how they determine the number of cars we get. I would rather sell 50 at $1,500 profit than 25 at 2,000. The more I sell, the more I get. It's that simple. Assuming I can get and maintain the number of vehicles I want/need from Toyota, that won't change. However, I know for a fact that until the Prius is built in the US, demand will always outweigh supply over the course of a year. Just like in Vegas, you may win a few hands, but in general, the house always wins. That is why the pricing will be MSRP on 2010 models. The supply won't come close to the demand in the first 4-6 months.
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Old 04-23-2009, 07:09 PM   #9
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Default Re: What Price Are you being quoted by the Dealer?

Unfortunately, those folks needing it bad will get it bad in price at least initially until fuel prices begin climbing again.
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Old 04-23-2009, 09:53 PM   #10
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Default Re: What Price Are you being quoted by the Dealer?

Well I haven't been given a price since we haven't gotten one released on canada, but contract states $500 below MSRP without any additional markups.
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