Toyota Reports Best-Ever Sales Month

[Areometer]

TORRANCE, Calif., Aug. 2 /PRNewswire/ -- Toyota Motor Sales (TMS), U.S.A., Inc., today reported its best-ever sales month in 48 years of business in the United States with total July sales of 216,417 vehicles, an increase of 12.3 percent. Calendar-year-to-date (CYTD) sales total 1,330,487, up 11.7 percent over the same period last year.

"As sure as the rising tide of bargains lifted the market industry-wide, the coming months will test the industry's seaworthiness," said Jim Press, TMS president and COO. "We're banking on the breadth and strength of our products -- from hybrids to pickups -- to sustain our momentum."

The Toyota Division posted all-time best-ever sales of 189,855, up 12.6 percent. The Lexus Division reported best-ever July sales with 26,562 units sold, an increase of 9.8 percent.

Toyota Division passenger cars recorded best-ever July sales of 108,301, up 16.2 percent over the same period last year. The all-new 2005 Avalon full-size sedan enjoyed best-ever July sales of 9,432, up 188.4 percent. The Prius gas-electric hybrid mid-size sedan posted best-ever July sales of 9,691, an increase of 92.4 percent. Camry sales rose 7.7 percent with 43,004 units sold, while Corolla sales were a best-ever July at 30,557 units, up 3.8 percent.

>> Read More ...

[Godiva]

The employee pricing by the Big Three didn't seem to hurt Toyota sales any.

I've been watching Lee Iacocca on TV with the advertising mantra: "If you can find a better car....buy it."

I usually reply "I did. It's a Prius."

[kirbinster]

The car makers are all going to be sucking on a big tailpipe in a couple of months. These levels are not sustainable and what is happening is that people are pre-buying because of the deals the big three are offering. They are not just buying those cars, but that is what gets them into the showroom and then many are buying Toyota's and other imports. Once all these deals die down I project that auto sales will fall of a cliff and drop to the lowest levels seen in years. That may be the best time to buy as the car companies will all be desparate not to just clear inventory but to show some revenues. You heard it here first!

[TonyPSchaefer]

I've been watching Lee Iacocca on TV with the advertising mantra: "If you can find a better car....buy it."
I usually reply "I did. It's a Prius."

:jester: :lolup: :iagree

[TCD]

Howdy,

Sales mean very little when they (GM in particular) are loosing money on each sale (net revenue to sales). I understand that they need to "reduce inventory" however, they also need to make money!

Unfortunately, in the US Sales/Marketing driven management, they think that they'll just make it up with volume. They really believe that they can sell you what they want to make rather than what you want to buy....

And, of course, how they save money is cut back on customer service and support.

Now Areometer, why were Toyota’s sales up this quarter by more than 10% and yet their net revenue was down by 6.9% and the operating profit down almost 10%?

http://www.japantimes.co.jp/cgi-bin/getart...n20050804a1.htm

[Areometer]

Cos' Toyota is selling more of the higher fuel-efficient yet lower-profit-margin models like the Prius, Corollas, etc. Right?