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Featured Automakers Should Market Electric Cars As Fun-To-Drive, Quiet, Responsive

Discussion in 'Prius, Hybrid, EV and Alt-Fuel News' started by Tideland Prius, May 18, 2016.

  1. Zythryn

    Zythryn Senior Member

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    That noise is just to make sure people on their riding lawn mowers know he is in his driveway working on his bike so they don't run into him;)
     
  2. Mendel Leisk

    Mendel Leisk Senior Member

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    A large part of the 2016 demo drives involved running 3rd and 4th gen Prius through a slalom course, illustrating the cornering ability improvement. I just keep thinking of that scene in Peggy Sue Got Married: "I happen to know I will never need algebra".
     
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  3. bisco

    bisco cookie crumbler

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    i rarely see ev ads, especially compared to gassers. what 'marketing' are they talking about, internet?
     
  4. Tideland Prius

    Tideland Prius Moderator of the North
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    If there's anything I've learned from the last 11-12 years on PriusChat is that Prius owners tend to be pragmatic. They were drawn to the Prius because it had high mileage, low emissions and a very practical interior (tons of passenger space, cargo space and storage space in the gen 2. Stuff you don't even find on larger cars).

    With the Gen 4, the practicality has gone in favour of style and design. Yes it's quieter and more fuel efficient but I think the hardcore have moved onto PHEVs or EVs. We're drawing in new members that have never owned a Prius or a hybrid before (just like we did with the Gen 3) and with it, a whole new set of perspectives.
     
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  5. bwilson4web

    bwilson4web BMW i3 and Model 3

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    From the 2001-03 Prius on, the price-performance of the Prius has been outstanding. The product of the internal volume times miles per gallons gives good stuff, (miles * ft{3}), divided by operational expense, gallons. Dr. Hogan introduced this fairly simple yet effective metric years ago and it remains a simple, single metric that beyond anything else gives merit to the Prius family.
    Actually the honorable competition has noticed and over time, started to make effective competition to the Prius. Initially, like the early Prius, relatively expensive but 2-3 years later, used versions are available at reasonable prices. Toyota has moved forward at their own pace. But the pragmatic Prius people apply the same algorithm:

    (good_stuff) / (expense_bad_stuff)​

    What has been maddening is seeing Toyota USA+Japan deliberately denying 'good_stuff' known to be available in Japan and Toyota Europe. The earliest was the fold-down, rear seat back in the 2001-03 (I've been around for a long, long time) and the EV button in the 2004-09. The 2010-15 Prius had the first generation TSS-P but by jacking up the price $8,000. Now the 2016 has again been released hobbled by Toyota USA+Japan.

    Prius people are first pragmatic but we can be alienated by this anti-customer hostility by Toyota USA+Japan. In my case, Southeaster Toyota region also takes delight in pissing-off pragmatic people … note the absence of 'Prius.'

    By their actions, Toyota USA+Japan+Southeast follow a business model that seeks new customers by sheet metal art, modest handling improvements, and some MPG improvements while refusing to sell product already designed and manufactured. What they got from automotive press was mixed reviews and often back handed comments (i.e., 'Prius s*cks less'.)

    Taking a couple of seconds off the 0-60 time and other value-added options that have already been engineered and are in manufacturing remains a stretch too hard. Even to 2017 universal TSS-P option waits another year and only exists because NHTSA is forcing it like the former, optional backup cameras.

    I congratulate those getting the 2016 Prius, especially the Level 3/4 with TSS-P and know they will do well as the USA version is an improved Prius. The 2016 Level 2 ECO is also an excellent ride in spite of Toyota keeping it free from an important safety option. The 2016 Prius is a step up and the Prius sales are showing growth but not the kind of explosive, 'hair on fire' that would have already blown through 10,000 units per month and might have led to waiting lists and Prius premium pricing.

    Bob Wilson
     
    #25 bwilson4web, May 21, 2016
    Last edited: May 21, 2016
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  6. Ashlem

    Ashlem Senior Member

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    To add to what Bob said, I'm still baffled by their claim that nobody in the US wants AWD functionality in the Prius as to why they won't sell that feature here. Anyone living in a snowy region, aka the northern half of the US, and occasionally the southern half, would probably disagree with Toyota on that statement.

    My guess is that either the AWD function on the Prius is vastly underpowered, which the Japanese and maybe Europeans can put up with, but the average American will probably try to sue Toyota over on "false advertising" when they get stuck trying to drive their Prius through really deep mud or packed snow.

    Or that it would add thousands to the price of the car, and with people (in the US at least) already leery of the "hybrid premium", having to shell out even more money for it would probably turn some customers away.

    That said, I would love to see a foreign review of the AWD capabilities of the Gen 4 Prius being tested to see how functional and practical it is.
     
  7. Tideland Prius

    Tideland Prius Moderator of the North
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    Well said. Don't forget the lack of a height adjustable driver's seat in the Gen 2 that the rest of the world got. It also lacked a telescoping adjustment for the steering wheel in all markets.

    There's a marketing vs. price point I'm sure that TMS has to balance. I know, there's the old "well it must only add $100" but every $100 counts when you're trying to market an expensive vehicle to the mass market.

    Or think of it this way, Japan gets to test out the AWD and we'll get Gen 2 :)

    THat's the same for IPA. IPA launched in 2003 for the Gen 2 Prius. We didn't IPA until the Gen 3 (well if you want to be technical, we got it in 2005 on the 2006 Lexus LS460). We had the much improved version with Pre-Support function. I've tried the one on the 2006 LS460 and you have to be pretty good at position the car prior to activating IPA. Also, the earlier IPA models had a play-by-play voice lol. "The steering wheel will turn right. The steering wheel will turn left".
     
  8. bwilson4web

    bwilson4web BMW i3 and Model 3

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    What drives me nuts is there are only a few Prius assembly lines. I strongly suspect the same line that makes our North American, option-starved Prius adds the very options we (ok, I) want to the European and Japanese versions. As the body is assembled, the scheduled wiring harness shows up and that defines the options.

    Bob Wilson
     
  9. bisco

    bisco cookie crumbler

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    also, gen 3 got the 100 volt inverter in japan, but after all the testing, we are still not getting it on gen 4. or a tow rating.
     
  10. Paul Schenck

    Paul Schenck Active Member

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    My first test of the Prius gen1 was in the mountains where it should have been a disappointment. Once you know how to use the regenerative breaking you can get a lot of torque out of it. It takes a few tankful a before it knows who you are and when to use the volts but it's not been a disappointment, I consistently pass guys getting 1/3 my gas mileage ❤️


    iPhone ?
     
  11. bwilson4web

    bwilson4web BMW i3 and Model 3

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    On reflection, my personal requirements should not be treated as universal. I am not here to throw water on the enthusiasm of new, 2016 Prius owners and wish them the best!

    The 2016 Prius is a good car and if it weren't for the 2010 Prius we already own, we might have gone another way.

    Bob Wilson
     
  12. bisco

    bisco cookie crumbler

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    does the i3 have the 120v inverter output?
     
  13. bwilson4web

    bwilson4web BMW i3 and Model 3

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    I'll probably describe the modifications in a BMW i3 forum. I try not to 'piss in someone else's sandbox.'

    Bob Wilson
     
  14. bisco

    bisco cookie crumbler

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    i don't think the wind would affect the direction in this thread. emergency power would be another good marketing tool.
     
  15. Trollbait

    Trollbait It's a D&D thing

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    Just be sure to post a link here for the curious.
     
  16. hill

    hill High Fiber Member

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    Which most of us are.

    I don't know Bob, I've heard rumors ... on another diesel forum - their sandbox doesn't smell too good. Who Could That Be

    .
     
  17. bwilson4web

    bwilson4web BMW i3 and Model 3

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    I just wanted to make sure they had facts and data about the 2016 Prius ... public service since some of them may be getting new rides soon.

    Bob Wilson
     
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