http://wheels.blogs.nytimes.com/2007/11/07...e-of-the-above/

I was asked to participate in a “buzz marketing†campaign by Dodge, in conjunction with their introduction of a new minivan. They are hoping to impress the Mommy market with new bells and whistles. The Moms I meet all ask the same question immediately upon hearing of the new minivan: “Is it a hybrid?†It’s not. How can car manufacturers be underestimating demand so badly?

— Posted by Lynn from Organicmania.com