Prius began as a vague concept in the brain of Toyota's chairman, Shoichiro Toyoda.
In 1992, he was worried about the future of the automobile and the future of oil. Remember, this was just after the first Gulf War. So he gathered his top engineers and told them to design the car of the future.
They began small, spokesman Paul Nolasco says — with the driver's seat...
http://www.npr.org/templates/story/story.p...toryId=15789672
NPR: Toyota's Car of the Future Had Distinctive Beginning
Discussion in 'Prius, Hybrid, EV and Alt-Fuel News' started by zenMachine, Oct 31, 2007.