1-year sales stats US

I would assume the dip in Jan/Feb of 2010 had to do with all of Toyota's bad press during this period?

 

Not necessarily. The beginning of the calendar year is typically a seasonally low period for auto sales, with many consumer suffering from the post-holiday financial hangover.

 

The new ZVW30s hit the dealer lots beginning in May and really in June 2009. Within a month or so, I no longer saw the NHW20s except for some of the 'high end' units. By September, I didn't see any more of the NHW20s.

Perhaps someone might ask Team Prius . . . if it does not break a confidence?

Bob Wilson

 

Prius Team to the rescue.

The sales slowdown early this year was due to three factors:
- Typical winter slowdown
- Recall press/news
- We actually had a stop sale on Prius for a period

And because I love you guys, here's the average breakdown to date (though this has shifted significantly from Vs to IIs over time):

Prius II: 26%
Prius III: 31%
Prius IV: 31%
Prius V: 12%

Doug Coleman
Prius Product Manager
Toyota Motor Sales, USA

 

Last july Toyota benefited greatly from the cash for clunkers program in the USA. which is why it looks so different

 

Props to the Prius Team for a KickA$$ lease deal back in July. Proud owner of a 2010
Prius III because of that smokin' hot deal. $264 total cash down, $264 a month. sweet. 50 mpg's all the way to key west.