November 2012 hybrid sales

This seems to indicate the C-Max hybrid is taking directly from Prius liftback sales. 8,900 ish is not a good month for the liftback. It's routinely been over 12k just a few months ago.

 

At last, hybrids broke 3% of the total market and not just on the back of the Prius Liftback, even though it is still the leader. The second tier are in the $20-30k range, compacts, midsize and wagons. Then come the third tier and subsequent tiers where we start finding +$40k, fuel super-savers, luxury models and the less expensive, less comfy, lessor performing models:

Column 1

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[tr][th]Model[th]Units[tr][td]Toyota Prius Liftback[td]8925[tr][td]_ 2nd tier[td]____126%[tr][td]Toyota Camry[td]3936[tr][td]Ford C-Max Hybrid[td]3589[tr][td]VW Jetta[td]3319[tr][td]Prius c[td]3124[tr][td]Prius v[td]2690[tr][td]VW Passat[td]2544[tr][td]_ 3d tier[td]____38%[tr][td]Ford Fusion[td]1834[tr][td]Prius PHV[td]1766[tr][td]Hyundai Sonata[td]1589[tr][td]Nissan Leaf[td]1539[tr][td]Chevrolet Volt[td]1519[tr][td]Lexus ES Hybrid[td]1424[tr][td]Lexus CT 200h[td]1264[tr][td]Ford C-MAX Energi[td]1259[tr][td]_ honorable mention[td]____20%[tr][td]Chevy Malibu Hybrid[td]1041[tr][td]Lexus RX400/450h[td]971[tr][td]BMW X5[td]930[tr][td]Mercedes GL320[td]808[tr][td]Tesla Model S[td]800[tr][td]Buick LaCrosse[td]724[tr][td]VW Golf[td]697[tr][td]Kia Optima[td]681[tr][td][td]____23%[tr][td]Mercedes ML320[td]551[tr][td]Honda Civic[td]530[tr][td]Toy. Highlander[td]485[tr][td]Porsche Cayenne[td]423[tr][td]VW Touareg[td]412[tr][td][td]____23%[tr][td]Audi Q7[td]334[tr][td]Linc. MKZ Hybrid[td]282[tr][td]Honda CR-Z[td]244[tr][td]Honda Insight[td]238[tr][td]Buick Regal[td]211[tr][td]VW Beetle[td]209[tr][td]Honda Civic Natural Gas[td]209[tr][td]Audi A3[td]181[tr][td]Mercedes E320[td]179[tr][td]Acura ILX[td]174[tr][td]Ford Focus Electric[td]172[tr][td]GMC Sierra[td]170[tr][td][td]____54%[tr][td]BMW Active Hybrid 3 (335ih)[td]110[tr][td]Porsche Cayenne[td]108[tr][td]BMW ActiveHybrid5 (535ih)[td]97[tr][td]Audi Q5 Hybrid[td]90

Source: November 2012 Dashboard | Hybrid Cars

Why is this important? It means we really don't have to waste time chatting about the Chevy Malibu and below because they don't have a significant market presence. They include models that may have a few remarkable attributes but not 'taking over the streets.' They range from niche to fading glory but perhaps not the best use of our time.

Bob Wilson

 

I know the Prius PHV is still limited to 14 states but I don't know about the others in that group. The ones in limited distribution are likely to see significant sales increases once they go into national distribution.

It is good to see efficient hybrids spread out in different models. One size does not fit all . . . or if it does, someone is going to be unhappy. I just wish we could see small pickups and utility vans.

Bob Wilson

 

Wait, a few more months and the Fusion Energi will hit the market. The OM for the Hybrid also includes the Energi, so I have a pretty good handle on what it can do. I really like that I can choose when to use EV, not sure if they are all like that, but that is a good feature.

So many choice now to have FE cars, and all of them are good, well, except the Volt, way too expensive, and not that impressive to look at.

 

Probably not a huge bump, but maybe some. The 15 (not 14) states account for about 60% of hybrid/EV sales.. so adding in the other 35 will be much less than double the likely sales.

Hopefully the Volt's supply will be better next month (Nov was suffering from the Oct shutdown.

Totally agree on the need for more variety, a nice AWD would be ideal to replace my wife's subrau. Model X likely to be too expensive and too limited.