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Want a Prius with your fries?

Discussion in 'Gen 3 Prius Main Forum' started by Cpl Bloggins, Jan 27, 2011.

  1. Cpl Bloggins

    Cpl Bloggins New Member

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    Toyota is branding the Prius in video games this year. 2 games showcased are Gran Turismo 5 and Little Big Planet Prius level for download. Are they trying to get kids to try out the Prius before they get their license. Maybe they will put a toy prius in a McDonald kids happy meal. WHAT DO YOU THINK OF TOYOTA'S STRATEGY TARGETING VIDEO GAMERS.
     
  2. The Electric Me

    The Electric Me Go Speed Go!

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    Why not?

    Todays kids are tomorrows purchasers. This isn't a "Joe Camel" type of approach, it's just making Prius more familiar...

    Video games are a marketing platform, just like any form of media. I suppose what content they chose to associate themselves with, would be important...but in general the strategy is simply a sound approach.

    I don't have any problem with this.
     
  3. Paradox

    Paradox Prius Enthusiast / Moderator
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    Cool...

    I've no problem with this as well.

    Oh, and they put the 3rd Gen Prius in The Sims 3 as well. Heck, even the Prius V is in it now as well: Store - The Sims
     
  4. TonyPSchaefer

    TonyPSchaefer Your Friendly Moderator
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  5. Cpl Bloggins

    Cpl Bloggins New Member

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    Do you have to supersize the happy meal to get the Hummer?
     
  6. Jolly Paul

    Jolly Paul Member

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    I watched my nephew play GT5. When he selected the Prius and drove for about 20 seconds he exclaimed: "What, are you kidding me!". He was not impressed. The Prius is no Ferrari.
     
  7. Comrad_Durandal

    Comrad_Durandal New Member

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    Well, yeah - against a Ferrari, it will get wasted. But organize an online race of just Prius - then it's skill. :)
     
  8. Bob Comer

    Bob Comer Active Member

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    I think it's a trip to use the Prius in GT5. It's a Gen2 prius btw, and it really starts out slow in a race, but it can hold it's own once up to speed. I won quite a few races using the Prius. :)
     
  9. MacBunny

    MacBunny Junior Member

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  10. wxboy61

    wxboy61 New Member

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    I was about to say the same thing. The Gen3 is in GT5 but it's called a 2009. I believe it was released as an '09 in Japan vs '10 in the US.
     
  11. Cpl Bloggins

    Cpl Bloggins New Member

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    My only complaint with the GT5 Prius is that the horsepower rating does not include the electric motor. 134hp Vs 98hp.
     
  12. Bob Comer

    Bob Comer Active Member

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  13. Bob Comer

    Bob Comer Active Member

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    That could well be true, but I know it's slower than a real gen3 prius off the line. It drives about the same as mine other than the acceleration...

    I didn't know the Japanese market got the Gen3 before we did. (makes sense that they would!)
     
  14. andino

    andino Senior Member

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    I played with the prius in gt5 and it was so slow haha. But it was a blast going around corners. I only played with it in arcade mode so I don't know if you could do any upgrades to it.