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OMG! CarsDirect.com Target Price!

Discussion in 'Gen 2 Prius Main Forum' started by tag, May 27, 2004.

  1. tag

    tag Senior Member

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    :crazyeyes:

    I've done quite a bit of research on CarsDirect.com before today. In fact, last year I initiated a quote using CarsDirect for an '04 Prius. The "Target Price" always matched MSRP.

    NOW, MSRP for a BC (#9) is $26,055 but the "Target Price" in my area (Metro Chicago) has shot up to $31,055!!!!!!!!!!

    According to the information on that site, the "Target Price", reflects a typical, negotiated price (before taxes and other customary fees and charges) generally found in your area for the vehicle that you selected. This price is based on our research and estimates of supply and demand in your local marketplace.

    Geez!
     
    #1 tag, May 27, 2004
  2. bigbaldcuban

    bigbaldcuban New Member

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    For our area it's $31,095. What the hell is the $40 Gulf States surcharge?
     
    #2 bigbaldcuban, May 27, 2004
  3. Danny

    Danny Admin/Founder
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    Location:
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    Vehicle:
    2013 Prius Plug-in
    Model:
    Plug-in Base
    Target Price:$31,110
    MSRP Price:$26,110
    Invoice Price:$24,209
     
    #3 Danny, May 27, 2004
  4. Tempus

    Tempus Senior Member

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    Location:
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    Vehicle:
    2004 Prius
    Target Price:$31,055
    MSRP Price:$26,055
    Invoice Price:$23,900
     
    #4 Tempus, May 27, 2004
  5. tag

    tag Senior Member

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    I tried a couple of other packages, including the base model, and they're all coming up with a Target Price of $5k over MSRP. Sheesh!

    FWIW, TMV on Edmunds shows about $250 over MSRP.
     
    #5 tag, May 27, 2004
  6. tag

    tag Senior Member

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    Unless I'm missing something, that's got to be a Toyota thing. The surcharge came up for the Camry and Sienna I entered but not for the Accord or Maxima.
     
    #6 tag, May 27, 2004
  7. ny888

    ny888 New Member

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    Bay Area:

    Target Price:$31,055
    MSRP Price:$26,055
    Invoice Price:$23,891
     
    #7 ny888, May 27, 2004
  8. Liam

    Liam New Member

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    Could it be a charge to make up for the raise in gas prices? Costs more now to transport car from port than it did in January.
     
    #8 Liam, May 27, 2004
  9. Wildman

    Wildman New Member

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    These prices make the Prius an even more stupid purchase than it was before. It'll take five million miles in gas savings to pay back the difference in cost. Typical "goose that laid the golden egg" situation.

    No thanks. I'll buy a car that gets good mileage, not one that costs way too much that gets a little better fuel economy.
     
    #9 Wildman, May 27, 2004
  10. Bill60546

    Bill60546 Member

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    Looks like my frequent flier miles were put to good use when I purchased my silver 9 in Powell, WY at MSRP and drove 1300 miles back to Chicago.
    8)
     
    #10 Bill60546, May 27, 2004
  11. tag

    tag Senior Member

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    Yeah but the Sienna is built in Indiana, for the love of God, and that SE region surcharge is imposed on that model as well! [Broken External Image]:http://gocrvclub.org/images/smilies/confused.gif
     
    #11 tag, May 27, 2004
  12. m1j1tc0rn

    m1j1tc0rn New Member

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    maybe they are all including leather. :)
    -r
     
    #12 m1j1tc0rn, May 27, 2004
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