EEStor is Still Alive

Re: EEStore is Still Alive

The given example of finding the treasure in a well known shipwreck is a great analogy for the situation I've been telling people. Those with great technologies in the works have to be very quiet.

And this part......"On the other side of things, you might wonder if anyone out there has surreptitiously learned of your find and are finishing up final walkthroughs of your pending accidental death--perhaps scheduled for next Tuesday when you're out walking your dog at 5:30am."........is probably all too true in the petroleum world.

 

Re: EEStore is Still Alive

I sincerely hope EEStor is on the level and is really on the verge of commercializing a cheap, lightweight energy storage device. But as of now, all we have is their low-key hype. They are not garish and brash, as is GM about the fictitious Volt. But they are quietly making claims for which there is zero evidence.

If they have an ultra-capacitor on the market, that auto makers and conversion shops can buy and build into their cars by the end of 2009 I'll eat my hat. But I'm hopeful that in 5 years they may have a prototype and begin addressing the issues of mass production, so that maybe in 10 years they'll have ultra-capacitors in cars.

 

Re: EEStore is Still Alive

Note that there are two business models that have demonstrated the ability to make money for the business owners:

1. Build a better mousetrap. Or even just a tolerable mousetrap. Sell it. Make a profit.

2. Invent a plausible concept. Convince people to invest in it. Pay yourself a salary for pretending to work out the details needed to build and market the product. When investment stops coming in, declare the business a failure. Retire on the money you saved up from the extravagant salary you paid yourself. Or invent a new concept and start over.

 

Sounds like the hype train is in full motion again, probably to get some more venture capital money thrown there way.

Yet here is another interview to tell you how this will be the next great thing. I totally understand the marketing aspect of things, but how many companies got soiled due to broken promises on timelines of when something would come out. Make it first, test it, make sure it can do what you claim, then produce them so that you have a stock to sell, then hype the sh*t out of them.

 

Personally, I would not want to be Mr. Weir if his company does not produce the product. He's got a lot of people and money on the hook - including the US Military.