New Prius Commercial

he-he I think its a cute commercial! Love the stoplight action!

 

Ok so this is all constructive and it's worth what you paid for it

I think the comments in the current site are fairly accurate regarding the pace and number of close ups. It seems too fast and to many tight shots of faces and not enough of the cars. I'd like a nice wide shot of both cars on the line from the front and from a distance like dragsters.

It's also not immediately clear to me who the prius driver is, though I do finally figure it out. To me the sunglasses of the Prius driver remind me of CHIPs or a Camaro driver or Clint Eastwood or something. I'd choose a more modern pair to go with the car. It doesn't appear that I ever see the yellow car's driver. (Audi?). I don't really need to see him/her but I need for it to be a little more obvious that the Prius driver isn't him.

I'd like to see a low fuel light from the driver's vantage in the yellow car.

I'd like to hear the prius silently taking off as contrast somehow. You could consider making "silence" by letting us hear wind at the intersection instead.

You might consider having 2 kinds of music to contrast between the cars.

Also, I'd like a back shot of the prius rolling down the highway as the last shot.

Lastly, to me the gas pump is too far from the road. I think you need to use a smaller filling station as your set. The prius becomes too small and not noticeable enough. It would be good to have it close enough to at least see the passenger looking at the Audi(?) filling up.

Like I said, just some suggestions.