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Toyota Losing Hybrid Market Share - Oh really?

Discussion in 'Prius, Hybrid, EV and Alt-Fuel News' started by bwilson4web, Jan 9, 2014.

  1. bwilson4web

    bwilson4web BMW i3 and Model 3

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    I still like to listen to Autoline Daily podcast but their anti-Toyota and anti-hybrid bias sometimes leads them to not reporting but editorializing:
    Source: AD #1286 – 2013 Hybrid Sales Breakdown, Age Limit on Infotainment, 2014 Nissan Rogue – Autoline Daily

    Hummm, not a peep about the Volt. In reality, 'mild hybrids' have always looked like 'start-stop' technology. Someone in GM had tried to make a silk purse out of their stop-start system. But to treat the Volt is such disdain . . .

    So hybrids have a 13.3% growth versus 7.5% for all vehicles yet they only see Toyota going from 3/4ths down to 2/3ds of the market and this is the title of their article? Someone really has a vendetta against Toyota. But there is one interesting math problem.

    They report '489,000' hybrids with Toyota '. . . with almost 68% of the market', which gives:
    • 489,000 - total hybrids
    • 332,520 - Toyota and Lexus hybrids
    • 156,480 - all other hybrids (hummm, didn't we see something about this?)
    Source: "Other cars, diesels" the new home of the original post

    Understand, I'm sanguine about seeing this in news reports . . . I've owned a Prius since October 2005. We got the car keys and immediately the reality of owning a Prius met the automotive press.

    Bob Wilson
     
  2. JimboPalmer

    JimboPalmer Tsar of all the Rushers

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    I may just be me but 68% of 113.3% is MORE than73% of 100%

    but what do I know.

    If you were serious, you would compare the % of second Toyota Hybrids to second Hybrids by other vendors, do you could judge how well owners liked their hybrids.
     
  3. Mike500

    Mike500 Senior Member

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    Over the past decade and longer, Toyota has establish an enviable reputation for reliability and service with the Prius and other hybrid models.

    When replacement batteries were not available during the Tsunami, my friend got a "free" rental for 6 weeks, when her 207 Prius was laid up.

    Toyota routinely gives discounts for "out of warranty" battery replacements.

    A battery replacement could be had for less than $4k.

    Lets see how the others handle these matters. Hyundai does off "lifetime" warranties on their batteries. Then, again, they sell a lot fewer hybrids than Toyota.

    When people mention hybrids, they still think of "Prius."
     
  4. Trollbait

    Trollbait It's a D&D thing

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    'It bleeds, it leads'. They are going to go with what generates to most page clicks. The hybrid market grew. Toyota's percentage share of that market dropped. Which will likely change once the next gen Prius comes out.

    They stated not going into plug ins and EVs. The Volt is a plug in. Thus no mention about it.
     
  5. Jack Van Fossen

    Jack Van Fossen New Member

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    I'm, curious--not that this is the appropriate forum for this subject--Now that Toyota has announced they will be putting a hydrogen fuel cell vehicle on the market by 2015. How will this impact hybrid sales? Oh, the starting price is around $50K.
     
  6. austingreen

    austingreen Senior Member

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    Last year hybrids sold 495K units in the US, plug-ins 96K units, and these numbers are growing. I would expect in 2014-2018 fuel cells selling at less than 30K units a year in the US. In percentage terms fuel cells should not impact hybrids much at all in the next 4 years. After that lets see what they come up with on these fuel cell vehicles.
     
  7. dbcassidy

    dbcassidy Toyota Hybrid Nation, 8 Million Strong

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    Yes, you are correct, not anything about the Volt being mentioned.

    DBCassidy
     
  8. hill

    hill High Fiber Member

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    #1 How 'around' $50K is 'around' . . . . maybe $55k ??? What if it's nicely optioned.
    #2 Who amoung joe average has (even) $50K for their car.
    #3 With only a hand-full of hydrogen stations in the entire nation (they ain't building any around any of the 5 cities I drive through each day) - would YOU buy a hydrogen car? At least with pure EV's you can usually charge at home or at work or somewhere along the way. But hydrogen?

    With that being just a few of those minor points, I doubt hydrogen will be putting any dents in hybrid sales.
    .
     
  9. frodoz737

    frodoz737 Top Wrench

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    I am not one to hold technology back, in fact I embrace full heartily, however I predict the Hydrogen Car is just going to be another "California Only" car for the affluent for many years...but hope I'm wrong.
     
    bwilson4web likes this.