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Toyota's pain is rivals' sales gain in February (AP)

Discussion in 'Prius, Hybrid, EV and Alt-Fuel News' started by kgall, Mar 2, 2010.

  1. kgall

    kgall Active Member

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    Overall Toyota sales down 9% in Feb, while most other car makers were up. Danny points out in another thread that Prius was up in 2010 over 2009. The CNN article zenMachine posted has a rather different spin from this one, and quotes some different numbers from the same reports. Specifically, this article says Ford "grabbed" customers from Toyota, while CNN's report says Ford is not claiming that.

    In excerpting the below article for Priuschat I have tried to leave in all the sentences giving sales numbers for the various companies, while cutting out everything else. I have NOT indicated all my cuts with ". . .".

    Toyota's pain is rivals' sales gain in February (AP)

    Toyota Motor Corp. said its U.S. sales fell 9 percent last month, making it the only automaker to sell fewer cars and trucks in February. Ford, GM, Nissan and Honda all reported double-digit sales growth last month compared with a year earlier, at the depth of the recession.

    GM sales rose nearly 12 percent.

    Ford Motor Co. posted a 43 percent jump in February U.S. auto sales and outsold General Motors Co. for the first time in nearly a dozen years as it grabbed customers from struggling Toyota. Ford sold 334 more cars than GM in the U.S. for the first time since August 1998, when GM was in the midst of a strike.
    Chrysler, meanwhile, said its February sales rose half a percent, its first year-over-year monthly increase since December of 2007.
    Chevrolet car sales to individuals rose 10 percent in February, an indication that GM it taking some of Toyota's core market, she said.

    Most carmakers offered deals to Toyota customers for trading in their vehicles. According to Edmunds, incentive spending rose 11 percent from January to $2,588 per vehicle. Toyota's incentive spending rose 26 percent, to $1,833 per vehicle.
    GM's sales of its Buick, Chevrolet, Cadillac and GMC brands climbed 32 percent.
    Much of GM's sales increase was due to demand for large new wagons such as the Chevrolet Equinox, which jumped 133 percent, and the Cadillac SRX, which saw sales more than quadruple. Retail sales for GM's four core brands edged up 7 percent.

    Ford car sales climbed 54 percent as consumers continued to shop for more fuel-efficient vehicles. Ford's fleet sales surged 74 percent over February of last year, while GM's jumped 114 percent.
    South Korea's Kia saw U.S. sales rise 9 percent on brisk demand for its Sorento and Soul, a boxy vehicle aimed at city dwellers. Japan's Honda Motor Co. said sales rose 13 percent, lifted by its top-selling Accord sedan, while Nissan Motor Co. sales surged 29 percent, as sales of its Versa subcompact doubled. Subaru reported a 38 percent jump. Surging sales of large wagons helped Japan's Subaru, which said its February sales in the U.S. jumped 38 percent led by the Outback and Legacy sedan. Sales of its Forester SUV were up 6 percent.