Why in the World Would Toyota Discontinue the v?

Discussion in 'Prius v Main Forum' started by ednorton, Nov 16, 2021.

  1. Vman455

    Vman455 Senior Member

    Joined:
    Feb 8, 2014
    510
    523
    0
    Location:
    Champaign, IL
    Vehicle:
    2013 Prius
    Model:
    Two
    Rear seats were different part numbers because the Prime was initially 4-seat; they use the same seat bottoms now (71075B or 71611). You can look up other part numbers--hood, fenders, floorpan, doors, roof, whatever--they are all the same. The 3" length difference is entirely in the hatch and bumper covers.

    The v on the other hand, was 7" longer than the 3rd gen Liftback and had a 3" longer wheelbase. More importantly, it was on the old platform not TNGA--so bringing out a second-generation would have required an expensive redesign and new roof structure and hatch, new floorpan for the added wheelbase length, etc. where the Prime has minimal changes from the TNGA Liftback because it's the same car underneath.
     
  2. gromittoo

    gromittoo Active Member

    Joined:
    Mar 9, 2017
    674
    241
    0
    Location:
    philadelphia
    Vehicle:
    2013 Prius v wagon
    Model:
    Two
    Not having 5 seats is a deal breaker for Rideshare. The car must be able to seat the driver plus 4 passengers comfortably. Shame too, since I would seriously like to have a Prime version of my Prius V. I have a driveway I can park the car in near electric power. I would probably burn through the EV mode before the end of my shifts, but electric power during the night is cheap. If I got an offer for a ride to the Newark Airport (about 100 miles from Philly), a Prime could still do it without a 20 minute charging stop.

    BTW: My Nephew tells me the are other larger Toyota "Prime" vehicles. I don't recall which models, but imagine a "Rav 4 Prime" or a "Highlander Prime".
     
  3. gromittoo

    gromittoo Active Member

    Joined:
    Mar 9, 2017
    674
    241
    0
    Location:
    philadelphia
    Vehicle:
    2013 Prius v wagon
    Model:
    Two
    I get a lot of "this is really a Prius" from six foot four inch passengers. I tell them it is the "wagon" and they no longer make them.
     
    #23 gromittoo, Nov 18, 2021
    Last edited: Nov 18, 2021
  4. Georgina Rudkus

    Georgina Rudkus Senior Member

    Joined:
    Sep 15, 2018
    2,072
    1,474
    0
    Location:
    Taylors, SC
    Vehicle:
    2012 Prius v wagon
    Model:
    Two
    It wouldn't be too hard for Toyota to modify the Camry hybrid into a wagon. Whatever they call it, it would be much better for my purposes than a RAV4 or VENZA. I prefer not to climb up into my car, as does not grommitoo's passengers.
     
  5. Tim Jones

    Tim Jones Senior Member

    Joined:
    Jul 17, 2018
    1,225
    430
    3
    Location:
    SE Texas
    Vehicle:
    2013 Prius v wagon
    Model:
    XLE AWD-e
    A customer ubered me over to their location...... it was a bmw.

    And here is a picture of the driver.....for some reason he looks kind of familiar.
     

    Attached Files:

    #25 Tim Jones, Nov 18, 2021
    Last edited: Nov 18, 2021
    gromittoo and dig4dirt like this.
  6. Georgina Rudkus

    Georgina Rudkus Senior Member

    Joined:
    Sep 15, 2018
    2,072
    1,474
    0
    Location:
    Taylors, SC
    Vehicle:
    2012 Prius v wagon
    Model:
    Two
    They have to make those payments some way.
     
  7. ETAV8R

    ETAV8R New Member

    Joined:
    Oct 17, 2021
    2
    0
    0
    Location:
    Republic of Kommiefornia
    Vehicle:
    2015 Prius v wagon
    Model:
    Five
    I went to OR from CA to get my v. I'd been shopping since January and have seen the prices change drastically. I think Toyota would fill a void with the v in the current market but I get that the numbers in 2017 didn't make sense to them. In southern CA I see v's all over the place.
     
  8. Rmay635703

    Rmay635703 Senior Member

    Joined:
    Oct 16, 2016
    2,012
    1,291
    0
    Location:
    Somewhere in Wisconsin
    Vehicle:
    2013 Chevy Volt
    Model:
    N/A
    If Toyota gets lasso d with the 10kwhr battery requirement in BBB Rev 3?
    they will be mostly unable to sell Prius Prime and the current design lacks the space to fit in more than the current 6.6 kwhrs (rock and hard place scenario)

    See if the car is just discontinued like the V, only 5 model years doesn’t match How Toyota rolls
     
  9. ClydeSDale

    ClydeSDale Junior Member

    Joined:
    May 9, 2013
    5
    3
    0
    Location:
    East of St. Paul, MN
    Vehicle:
    2017 Prius v wagon
    Model:
    Four
    I was just in to my dealer today for service before we head our Prius v 2017- 4 to Florida. We love our wagon! When we got back from our last Florida trip with our 2014 - 3 I went in to the dealer and wanted to buy a 2018 - 5 because I wanted all the goodies, especially the dynamic cruise control! I was heart broken when I was told there was no 2018 model but with persistence we bought a new 2017 - 4, most acceptably, in the same Blue Ribbon Blue. I didn't get my DCC but the upgrades - better/nicer seats, better rear camera, better navigation + other stuff reduced the sting.

    I HAVE NOT forgiven Toyota for discontinuing the Prius wagon and although our annual mileage has dropped significantly I will continue to run our Prius v until the last mile I possibly can. I have a RAV4 that I wouldn't even consider for a long trip (terrible ride!) and I have no desire to own a Venza.

    I imagine there are a few Toyota decision makers looking at their foot wondering why.
     
  10. mikefocke

    mikefocke Prius v Three 2012, Avalon 2011

    Joined:
    Nov 3, 2012
    3,057
    1,319
    0
    Location:
    Sanford, NC
    Vehicle:
    Other Hybrid
    Model:
    Three
    There is a Rav4 prime available at a very high cost in selected areas.

    Why did the Prius v get discontinued? Sales volume. Too much cost to keep it up to data when you had the Rav 4 hybrid at close to the same MPG but selling like hotcakes. (Go see if you can buy one for list today!)

    I owned a v, now a Rav4 hybrid. One v still in the family. One Prius Prime. One Avalon hybrid.
     
  11. bat4255

    bat4255 2017 Prius v #2 and 2008 Gen II #2

    Joined:
    Nov 8, 2007
    629
    239
    0
    Location:
    Dodge Co. Wisconsin
    Vehicle:
    2016 Prius v wagon
    Model:
    Two
    Used Toyota Prius vs for Sale in Hustisford, WI (with Photos) - TrueCar

    I paid 19k for a 2017(2) w/35 k on it last march. Now it's actually worth more than I paid for it.
    Put you zip code in the above link to see what available in your area.
    I had to replace my 2016v after it was totaled. After test driving may options to replace it, (Venza, Rave 4, CRV) I found a v out of state to replace the one I had.
    The CRV would have been the replacement, as the Venza and the rav 4 was too much vehicle than I needed.
     
  12. gromittoo

    gromittoo Active Member

    Joined:
    Mar 9, 2017
    674
    241
    0
    Location:
    philadelphia
    Vehicle:
    2013 Prius v wagon
    Model:
    Two
    I paid 21K for my 2017 four CPO with 41k on it in June 2021. Had to drive 7 hours round trip to get it. I don't like "Perl White", but I could not find a "Blue Ribbon Metallic" anywhere with less than 70K on it. I might get my 2017 painted Howard Johnson's Orange.
     
  13. wjtracy

    wjtracy Senior Member

    Joined:
    Sep 19, 2006
    11,077
    3,486
    1
    Location:
    Northern VA (NoVA)
    Vehicle:
    2006 Prius
    We would have gone with Prius v, if they still made it,
    So we had to go with 2020 RAV4H which has been fine 40 MPG, and we get a lot of use out of it.
    We wanted the new Safety Sense features, otherwise might have considered used v.
    The RAV4H is probably just as good MPG if not better than our Gen2 Prius for around town driving as we do no work commute anymore.
    The Gen2 always had the 5-10 minute warm up period with low MPG.

    Amazing the "big" RAV4H gets 40 MPG. Sienna Hybrid looks amazing 36 MPG for the size too. Damn I see now the middle seat in the Sienna is not removable.
     
    #33 wjtracy, Dec 6, 2021
    Last edited: Dec 6, 2021
  14. ETC(SS)

    ETC(SS) The OTHER One Percenter.....

    Joined:
    Oct 28, 2010
    7,258
    5,970
    0
    Location:
    Redneck Riviera (Gulf South)
    Vehicle:
    Other Non-Hybrid
    Model:
    N/A
Loading...