Pardon me, but who around here spends 98% of their time zipping along a highway without a stoplight in sight? Conventional cars ads, TDI's, new compact sedan ad's ... 40 MPG hwy, 42 MPG hwy ... etc... rubbish! They'll net you below 35 at the pump. My '11 Accord is rated at 33 hwy / 22 city / 26 combined. Know what I get at the pump? 26 MPG most of the time. that's 7 off the hwy figure. Also, selling cars on their higher highway figures seems to suggest - get out and drive farther, take more highway trips, take that job with longer commute, go on vacation more ... basically, burn more gas to get the higher fuel economy. Have you seen in the paper how they suggest not to idle your car too much? Are they suggesting to pretend being a hybrid? what a joke. Who is going to restart their car 40 times a day? Lot of hype to sell conventional cars. A 50 MPG combined conventional car would be about half the size of a Smart Car. Conventionals just need to go away in a few years.