Price of 2011 Prius and cash back

I think the $500 is back.
Dealers are blowing out their now old 2011's so you have a better chance to buy one at a cheaper price than before

 

Regions make decisions based on their supply, their terms, demand, and their budget. If Prius sales are OK and brisk enough to not cause any concern, but another model is down in volume as opposed to where they want it to be, the money will go there to that model, and not be on Prius. They also halt allocations and production of certain things if things are going slowly BUT that's kind of like trying to put the brakes on a 10,000 bus on a sharp decline. It doesn't stop fast enough!

That's why incerntives can fluctuate in certain areas, and appear and then disappear the following month. If 90% of your Prius 2011 buyers seem to be doing the low leasing terms or using the low APRs then the 500 rebate isn't really needed. It makes more sense to that region to re-allocate its use (the $500 per car) on some other model to help its slightly sluggish movements!