Prius Sales Up 20.7% in November

Discussion in 'Prius, Hybrid, EV and Alt-Fuel News' started by Danny, Dec 1, 2009.

  1. Danny

    Danny Admin/Founder
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    November was another good month for Prius sales in the US, showing a 20.7% increase over November 2008 sales. The Prius continues to be the best-selling hybrid in the United States, with few available on lots throughout the country and a very large waiting list in Japan. The other Toyota/Lexus hybrids continued to post good sales numbers, with the RX hybrid accounting for about 15% of total RX sales, and the all-new HS hybrid selling over 1,400 units. TMS Hybrids TMS posted November sales of 14,473 hybrid vehicles, up 26.4 percent over the same period last year. Toyota Division posted sales of 11,804 hybrids for the month. Lexus Division posted November sales of 2,669 hybrids. Press release from Toyota: Toyota Reports November Sales Click here for November 2009 Sales Chart TORRANCE, Calif. (December 1, 2009) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported November sales of 133,700 vehicles, an increase of 11.5 percent over last November, on a daily selling rate basis. The Toyota Division posted November sales of 115,200 units, an increase of 9.8 percent over the same period last year. The Lexus Division reported November sales of 18,500 units, an increase of 24 percent over the year-ago month. Toyota Division Toyota Division passenger cars recorded sales of 71,622 units, an increase of 14.5 percent over last November. Passenger car sales were led by Camry and Camry Hybrid, which posted combined November sales of 27,385 units, up 18 percent over the year-ago month. The Prius mid-size gas-electric hybrid posted November sales of 9,617 units, up 20.7 percent over this time last year. Corolla recorded sales of 21,899 units, up 9.2 percent over November 2008. Venza reported sales of 4,140 units for the month. Toyota Division light trucks posted sales of 43,578 units, up 2.8 percent over the year-ago month. Light truck sales were led by the RAV4 compact SUV with November sales of 11,512 units, up 35.1 percent over the same period last year. Highlander and Highlander Hybrid posted combined sales of 6,213 units in November. The Tundra full-size pickup recorded sales of 6,379 units for the month, up 4.9 percent over last November. The Tacoma mid-size pickup reported sales of 7,633 units for the month. Sienna recorded sales of 7,488 units, up 32.3 percent over November 2008. Scion posted November sales of 3,080 units. The xB urban utility vehicle led the way with sales of 1,392 units. The tC sports coupe posted November sales of 866 units. The xD reported sales of 822 units for the month. Lexus DivisionLexus passenger cars reported November sales of 10,055 units, up 22.2 percent over the year-ago month. Passenger car sales were led by the ES entry luxury sedan, with sales of 4,110 units, up 8.5 percent over last November. The IS entry luxury sport line posted combined sales of 2,851 units, up 12.7 percent over the same period last year. The HS entry luxury hybrid sedan recorded November sales 1,407 units. Lexus Division light trucks reported November sales of 8,445 units, up 26.1 percent over the same period last year. Lexus sales were led by the RX luxury utility vehicle which posted combined November sales of 7,923 units, up 47.2 percent over the year-ago month. The RX 450h hybrid luxury utility vehicle reported sales of 1,210 units for the month. TMS Hybrids TMS posted November sales of 14,473 hybrid vehicles, up 26.4 percent over the same period last year. Toyota Division posted sales of 11,804 hybrids for the month. Lexus Division posted November sales of 2,669 hybrids. There were 23 selling days this month, compared to 25 selling days last November.
     
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  2. bedrock8x

    bedrock8x Senior Member

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    This is yr to yr increase. Actual 10 Prius sale is down from October.
     
  3. DaveinOlyWA

    DaveinOlyWA 3rd Time was Solariffic!!

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    when did C4C end?? cause if it covered any of October, a decline from that month to this one would mean nothing
     
  4. kgall

    kgall Active Member

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    C4C ended late Aug, as I recall.
     
  5. DaveinOlyWA

    DaveinOlyWA 3rd Time was Solariffic!!

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    looks like it ended in Aug?? ...

    http://www.cars.gov/

    says program was extended to end Nov 1 or "when money runs out"

    but also says program ran fewer than 30 days. so ended last aug sometimes
     
  6. 1SMUGLEX

    1SMUGLEX I love the smug!

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    Considering gas is cheaper and its been stable, Prius sales are amazing. It is becoming a true family car alternative. I threw the Prius in my sales list below and it does quite well. Mind you while its small in size, the price is more expensive than most of these vehicles.


    Mainstream Family
    Camry- 27,385
    Accord-17,239
    Altima-15,490
    Fusion-13,774
    Malibu-11,113
    Sonata-8,178
    Jetta-7,957
    G6-5,852
    Avenger-3,571
    Sebring- 3,044
    Mazda6-2,297
    Optima-1,644

    Small Family
    Corolla-21,899
    Civic-13,652
    Focus- 10,196
    Prius-9,607
    Elantra-6,127
    Mazda3-5,923
    Sentra-5,210
    Cobalt-5,112
    Forte-4,044
    Impreza- 2,555

    Subcompacts
    Versa-5,554
    Accent-3,831
    Fit-3,570
    Yaris- 3,557
    Rio-3,496
    Soul-2,505
    Aveo-2,212
    Cube-1,565
    xB-1,392
    SX4-1087
    xD-822
     
  7. 1SMUGLEX

    1SMUGLEX I love the smug!

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    Amazingly the Lexus HS outsold the much cheaper Insight.

    Prius-9,607
    HS 250h-1,407
    Insight-1,403
    450h-1,210
    Civic hybrid-243
    Ford hybrid models include the Ford Fusion, Ford Escape, Mercury Milan and Mercury Mariner. Sales of Ford hybrid vehicles totaled 2,361
     
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  8. cwerdna

    cwerdna Senior Member

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    Year to year changes are the industry standard for tracking auto sales changes. Month to month IMHO is meaningless as there's a lot of variation month to month for the industry as a whole and I believe it always follows a specific pattern.
     
  9. usbseawolf2000

    usbseawolf2000 HSD PhD

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    What happened to Civic hybrid? Are they going to kill it?
     
  10. jdcollins5

    jdcollins5 Senior Member

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  11. drees

    drees Senior Member

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    Probably - Insight sales have completely cannibalized HCH sales.

    Honda needs to either make it cheaper, or ditch it. They also should produce a real Accord Hybrid to complete with the Camry/Fusion Hybrids - but I wouldn't be surprised to see another lightweight hybrid (like the rumored CRZ) first since the IMA is better suited to lighter vehicles given it's electrical torque/hp limits.
     
  12. Rybold

    Rybold globally warmed member

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    This is actually huge news, because Nov.2008 was right after the fuel crisis.

    The Insight outsold the Civic hybrid? Wow. Here in Southern California, we see significantly more Civic hybrids than Insights. I guess the rest of the world likes the Insight better. Interesting. I would have never guess, but hey statistics is statistics.

    I sure hope Honda doesn't kill the Civic hybrid. They need it. Half of all hybrids I see on the road are dedicated hybrid models and half are models shared with traditional engines. It is obvious that half of society wants a hybrid but doesn't want "a spaceship looking thing."
     
  13. usbseawolf2000

    usbseawolf2000 HSD PhD

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    That didn't go as planned. Honda now has to make a hard decision. They can't drop the price of the Insight because that will make the Civic hybrid even less attractive.

    They need to drop the price of both....
     
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  14. drees

    drees Senior Member

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    You are comparing 6 years of HCH sales to about 9 months of Insight sales.

    There's going to be a LOT more Civics on the road than Insights.

    The Insight has been outselling the HCH by a large margin ever since it was introduced.
     
  15. ken1784

    ken1784 SuperMID designer

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    I think the 9,609 Prius number is too small than their target.

    Toyota's initial target was 20k/month in NA, 10k in EU and 10k in JP.
    However, there is a huge demand in Japan, still 6 months wait, then they increased the production to 50k/month and are delivering more than 25k/month for JP.

    The 1,403 Insight number is also too small.

    Honda's initial target was 8k+/month in NA, 2k+ in EU and 5k in JP.
    Only in JP, they exceeds the target delivering 8k/month.

    The best Prius selling was 24k in May 2007 when gasoline price was $4/gallon.
    Is the gasoline price is still cheap in the US?

    [email protected]
     
  16. Patrick Wong

    Patrick Wong DIY Enthusiast

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    ~US$2.49 for 87 octane gasoline (regular grade) in southern Arizona.

    Went to one of the local Toyota dealers in Tucson (Precision Toyota) today to buy a 12V battery for my HiHy. I saw around a dozen 2010 Prius on the lot and their website says they have 21 in inventory.
     
  17. bwilson4web

    bwilson4web BMW i3 and Model 3

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    I agree even though being up 20.7% sounds better than October 2009 up by 14.3%. I had considered year ago, late 2008 sales to be 'inventory clearance' combined with the first hits of the economic slow-down that started in September 2008. It fully hit home in October and November 2008 (where did that year go?)
    The outstanding question is how much inventory is on the lot. In one respect, the sample could be "delivery" and it may be that tracking ship arrivals, we could come up with a 'days since ship came in.' But it might be easier to sample 10-15 online Toyota dealerships and sample their 'inventory'.

    My take is:

    • Congratulations Japan - your growing population of Prius and other fuel efficient vehicles will serve well when fuel prices go up again.
    • Uh Oh, USA - part of sales is available inventory but it doesn't make sense to park inventory, unsold, in dealer lots.
    • 15k EU and Pacific (?) - these other non-Japanese markets should start looking a lot like markets of equal size to the USA.
    Traditionally, fuel costs start back up in December in the USA. Starting from $2.50/gal does not bode well for prices in the Spring.

    Bob Wilson
     
  18. bwilson4web

    bwilson4web BMW i3 and Model 3

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    Column 1 Column 2 Column 3 Column 4 Column 5 Column 6 Column 7 Column 8 Column 9 Column 10 Column 11 Column 12 Column 13 Column 14 Column 15
    0 Automaker Nov. 2009 Nov. 2008 Pct. chng. 11 month 2009 11 month 2008 Pct. Chng YTD status Nov trend
    1 TOTAL 747 086 747 051 0% 9 401 432 12 350 612 -24% avg avg
    2 General Motors**** 150 676 153 404 -2% 1 864 211 2 734 789 -32% bad bad
    3 Toyota‡‡ 133 700 130 307 3% 1 582 287 2 075 711 -24% avg GOOD
    4 Ford Motor Co.*** 122 846 122 723 0% 1 493 533 1 863 954 -20% GOOD avg
    5 Chrysler Group LLC 63 560 85 260 -25% 844 879 1 363 309 -38% bad bad
    6 Honda (American)† 74 003 76 233 -3% 1 043 641 1 342 680 -22% GOOD bad
    7 Nissan‡ 56 288 46 605 21% 696 699 889 249 -22% GOOD GOOD
    8 Hyundai Group†† 46 002 34 403 34% 680 282 636 458 7% GOOD GOOD
    9 VW‡‡‡ 23 191 21 290 9% 267 955 288 139 -7% GOOD GOOD
    10 BMW Group* 18 302 19 799 -8% 218 440 281 971 -23% avg bad
    11 Mazda 14 255 14 134 1% 189 512 245 984 -23% avg GOOD
    12 Daimler AG** 17 461 16 009 9% 184 299 228 885 -19% GOOD GOOD
    13 Subaru 16 988 13 706 24% 193 578 170 412 14% GOOD GOOD
    14 Mitsubishi 2 925 5 096 -43% 49 631 92 687 -46% bad bad
    15 Suzuki 1 540 3 216 -52% 36 810 81 215 -55% bad bad
    16 Porsche 1 626 1 378 18% 17 585 23 881 -26% bad GOOD
    17 Jaguar Land Rover††† 3 319 2 755 20% 33 420 19 597 71% GOOD GOOD
    18 Other (estimate) 304 444 -32% 3 347 4 877 -31% bad bad
    19 Isuzu – 130 -100% 165 4 570 -96% bad bad
    20 Maserati 100 159 -37% 1 158 2 244 -48% bad bad
    Source: http://www.autonews.com/article/20091201/RETAIL/311309908/1078/FRONTPAGE

    I'd made a mistake in the first table but it looks OK now. Notables:

    • Chrysler - what a fall, Honda has overtaken them
    • Hyundai - exceptional performance, worth watching
    Just looking at the businesses including those making hybrids. I was hoping hybrids would be Toyota's growth generator but it looks like is has been a shield to help bring along others.

    Bob Wilson
     
  19. ken1784

    ken1784 SuperMID designer

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    Thank you!

    FYI, following is the stat of sales ranking, sale number and Y2Y ratio in Japan.
    (no Y2Y ratio for Insight-II because of new)

    Insight-II went on sale in Feb. and 2010 Prius in May.
    (Nov stat will be announced on Dec 4th)
    (edit: Nov stat added on Dec 4th)
    month Prius rank Prius number Y2Y ratio Insight rank Insight number
    1 Feb 12th 4 524 77.8% 10th 4 906
    2 Mar 13th 5 997 78.1% 21st 4 088
    3 Apr 21st 1 952 35.8% 1st 10 481
    4 May 1st 10 915 214.9% 3rd 8 859
    5 Jun 1st 22 292 357.8% 4th 8 782
    6 Jul 1st 27 712 392.6% 4th 10 210
    7 Aug 1st 21 669 460.3% 4th 7 900
    8 Sep 1st 31 758 441.5% 5th 10 289
    9 Oct 1st 26 918 424.5% 9th 7 047
    10 Nov 1st 26 815 428.7% 5th 9 413


    Source: Japanese passenger vehicle sales ranking

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  20. Airbalancer

    Airbalancer Active Member

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    Minor note , Under Mazda year change you have it at 14% instead of -14%
     
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