"word salad" to fool Google/search engines

Discussion in 'Fred's House of Pancakes' started by cwerdna, Nov 4, 2011.

  1. cwerdna

    cwerdna Senior Member

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    Ok, I'm sure many of you when doing Google searches have run across "content farms" or just useless junk pages as hits but this is a new one for me. Someone posted this on Tivocommunity and asked what was up w/the language in this example.

    Bicycle Wheel | New York Avenue Bicycle Thief Caught, Then Released
    Someone replied:
    Weird! I'd never heard of such doctored blogs before.
     
  2. Stev0

    Stev0 Honorary Hong Kong Cavalier

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  3. sipnfuel

    sipnfuel New Member

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    Those are sites that rank high on Google's pages.

    They are auto generated by bots or programs to be semi-coherent. It seems to farm other sites for content and splices it randomly into a seemingly valid website. Close inspection of the text and content will reveal major flaws which show that it is auto-generated. It can sometimes be good enough to fool humans initially, and also Google's search algorithms.
     
  4. xs650

    xs650 Senior Member

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    I frequently run into them.
     
  5. daniel

    daniel Cat Lovers Against the Bomb

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    I've never run into one of those. What is their purpose? Are they just trying to generate ad revenue by getting a lot of hits? Or is there a more nefarious intent?
     
  6. Stev0

    Stev0 Honorary Hong Kong Cavalier

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    It's all about [ame="http://en.wikipedia.org/wiki/Search_engine_optimization"]Search engine optimization - Wikipedia, the free encyclopedia[/ame].

    Lots of bogus pages = lots of links to the page(s) = higher ranking on Google = profit!
     
  7. qbee42

    qbee42 My other car is a boat

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    They are used to increase the ranking of another site. One of Google's ranking criteria counts how many times a site is linked by other sites. By artificially creating back links, a site can improve its rank score.

    In the old days before Google, I used to create pages like this by hand. They would repeat the target words as often as possible, but still appear to make sense. Each of these "reflector" pages contained a link the the real web page being optimized.

    Tom
     
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